Marimekko: Weather Diary collection.

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I’m sure this will sound more than a little ridiculous, but I got a bit teary-eyed when I saw the new Weather Diary collection from Marimekko for the first time on Saturday night. You know how sometimes you have a picture in your head of exactly what something (a sweater, a chair, a plate…whatever) should look like, but it’s a little bit like a dream because it never actually materializes in front of you? I suppose that’s the moment when artists decide to create; to make real the thing they want to see. The rest of us wait for someone else to do it. I feel like Marimekko just did it for me. This is exactly what I wanted. Did I know that before I saw it? I can’t remember anymore.

The collection, inspired by Finnish weather patterns and named for islands in the archipelago, was designed by Aino-Maija Metsola. Over a period of several months, Metsola documented changes in weather along the Finnish shoreline through photographs (a number of which can be seen accompanying this interview), which then became sketches and in turn watercolor and ink illustrations. The resulting designs were printed on textiles as well as on Sami Ruotsalainen’s Oiva tableware. Collaboration between Metsola and Ruotsalainen centered around a the idea of dishes to be used for “simple picnics and cottage meals: crepes, wild mushroom soup, freshly baked coffee bread.”

Video direction by Ezra Gould at Cocoa for Marimekko

I feel like crawling inside of that video. Yesterday marked the official start of fall, and I couldn’t be happier. This is the best time of year as far as I’m concerned. Everything seems cleaner, fresher and more vibrant. There’s a sense of urgency to try to get done all of the outdoor things you can before winter comes (or before it starts raining), and a relief over not having to sweat under a blazing sun while it happens. I always think of fall as the beginning of the year, probably because I still associate it with starting a new year at school. It’s also my birthday season. The timing could not be more perfect…

Some words from Aino-Maija Metsola about weather:
“I like many kinds of weather, including rain and wind. Finding yourself in thick fog or a thunderstorm can also be a surreal experience. Of course, I’m not a big fan of unrelenting rain. Changes in weather are also inspiring if, like me, you’ve learned to dress according to the weather by living on an island. I don’t particularly dislike any weather, except perhaps too warm and drizzly winter weather. Every shower, drizzle or cloudburst is unique and beautiful in its own way. When it’s raining, everything seems to stop for a moment, which I enjoy somehow.”

Weather Diary, my favorites…

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1. Rosala poster
2. Sääpäiväkirja teapot
3. Sääpäiväkirja bowl
4. Sääpäiväkirja dinner plate
5. Sääpäiväkirja salad platter
6. Hiittinen tea towel set
7. Sääpäiväkirja mug
8. Small Sääpäiväkirja bowl

The entire Weather Diary collection is now available. I’m going to have a very hard time figuring out which piece (pieces?) will be coming home to live with me! I don’t need a teapot, but I want THAT teapot. Same goes for the tea towels — aside from being good for drying dishes, they’d also be so nice made into pillows (!) or even in a frame. And all I can think about is wild mushroom soup and freshly baked coffee bread…

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32 comments
  1. LixSep 23, 201310:31 am

    Oh god these are AMAZING. *____*

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  2. Holy crap, that is gorgeous!

    I *love* Marimekko fabric, even though it’s not in my budget. However, I have been able to feed the need through thrifting.

    http://thenonconsumeradvocate.com/2013/02/princess-katy-and-the-marimekko-miracle/

    Yes, I love it so very, very much.

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  3. mommySep 23, 201310:58 am

    I love it too! It’s so dramatic the way Marimekko displays long lengths of fabric outside into nature, blowing in the wind. Thank you for letting us know about the new stuff! It’s a good thing for me that your birthday is in the fall, or I would feel too melancholy about summer ending.

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  4. yellowSep 23, 201310:58 am

    i love love love love love marimekko!
    the patterns are always nice!

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  5. KellySep 23, 201311:02 am

    All my $$$ just flew out of my pockets. So beautiful. Can I come hang with you inside that video? I promise to bring the mushroom soup and coffee bread. Fall is the best.

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  6. ElisabettaSep 23, 201311:05 am

    Gorgeous effect, someting between dipped and died and watercolors! I’ve also collected some dip&dye ideas here http://www.er-interiordesign.com/2/post/2013/07/sundays-interior-styling-dipped-dyed-decorating-ideas.html I think they fit well to this style…

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  7. Me of courseSep 23, 201311:36 am

    yes. and yes. (also throw in the smell of just out of the dryer clothes)…

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  8. lauSep 23, 201312:07 pm

    holy wow.

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  9. StaciSep 23, 20131:05 pm

    You’re absolutely right, and I’m in love.

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  10. CamilleSep 23, 20132:20 pm

    What the heck! How did I not know about this? This is amazing! Thanks for sharing!

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  11. kelly wSep 23, 20132:46 pm

    ‘I always think of fall as the beginning of the year, probably because I still associate it with starting a new year at school.’

    omg, ME, TOO. For as long as I can remember, when I visualize a calendar in my head, there have been two vertical stacks of boxes: Sept down to Dec on the left, and Jan down to Aug on the right. The year starts with September. People always look at me funny when I share this.

    My birthday is likewise in late October. :)

    Yay Autumn!!!

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  12. LizzieSep 23, 20133:11 pm

    Really beautiful stuff, I love all your favorites. I didn’t think anything you said was ridiculous, I also feel the same about fall. (It’s my birthday season too.) I have a lot of time off in the summer, but the heat literally obliterates any enthusiasm I have to actually do anything with it. And then September rolls in… and I just want to do everything all at once. So it really is like a new years sort of thing, a fresh start.

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  13. maggieSep 23, 20134:20 pm

    This is absolutely stunning – makes me wish LA had a bit more of a change in weather…or it rained, you know, or something. But again, simply gorgeous.

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  14. CristinaSep 23, 20136:35 pm

    I have never heard of this brand, but holy heck…everything is stunning.

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  15. Laura CaseySep 24, 20131:03 am

    WOW! Thank you, Anna!!!!! This is amazing. (So posting it to facebook.)

    Love
    Laura

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  16. KrissySep 24, 20134:10 am

    Absolutely gorgeous!

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  17. MarinaSep 24, 20136:26 am

    So touching. I leave with a dutch man for now 12 years.
    The pictures are quite alike his homeland and what I love the most from this landscapes, the grass in the wind, the storms visible from far away.

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  18. SophiaSep 24, 20137:15 am

    I want to crawl into that video too. Fall is magic.

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  19. gracieSep 24, 201311:18 am

    Yes, yes, yes, in love with this collection, there were no tears here, but definitely a sharp intake of breath! The concept, the artwork…. the everything! Autumn is to me the most magical time of year to me, the air is crisp, the leaves are all golden, my cat comes in smelling of smoke from smokey chimneys….ahhh I love nothing more, even if I have to go back to college!

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  20. amy hSep 24, 20132:24 pm

    Yes! The first time I saw this collection, I had to restrain myself from putting ALL of it on my Pinterest page. Pinning is what I do when I can’t afford something. I would love to own anything from this line.

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  21. SallySep 25, 20138:08 am

    Oh my gosh, I’ve always loved Marimekko, but this collection is so so gorgeous. Love how you can clearly see the weather inspiration in the designs. Those tea-towels are ridiculously beautiful!

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  22. KaySep 25, 20139:13 am

    Marimekko is the coolest kid in the textiles industry and I’m so in love with their fabrics and pottery prints. I have a teapot with mugs from one of their previous collection on my office table and it surely does make my days at work much nicer!

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  23. JaninaSep 26, 201312:41 am

    Hi, I like the new collection as well and have admired it already :) I’m not sure if you heard but some time this year there was a (quite obvious) plagiarism case about Metsänväki from Marimekko. Unfortunately everybody seems to jump on the bandwagon now and if one’s desgin has the slightest similarity with Marimekko’s design, they accuse them of plagiarism now. This is also the case with this one, although I don’t think that the two designs look too much alike (you can check it out here, although article is in Finnish. First one is Marimekkos, second picture the “original” http://www.iltalehti.fi/uutiset/2013092517531587_uu.shtml)

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  24. Anna TSep 26, 20138:24 pm

    A person can NEVER have enough tea towels… they are always getting dirty! And a high quality one is so enjoyable to use. That’s why I love giving them as gifts.

    Course, I am a ceramics artist so I also think that a person can never have enough teapots; that may or may not be true. I guess it depends on the beauty of the teapot.

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  25. James HSep 30, 20133:47 pm

    I absolutely love this collection, so beautiful!

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  26. Elena + decoOct 3, 20138:10 am

    I have always found Marimekko designs pretty but this collection is a step forward compared to the previous ones, some of which I presented in a post in my blog a few months ago

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  27. jessOct 10, 20139:01 am

    I love your world and then I think these things can please you,
    this guy makes huge candles filled with sea and waves, it’s beautiful!
    http://www.etsy.com/shop/ToddBorka

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  28. amandaOct 13, 201310:23 pm

    ohhhhh this is beautiful. i love marimekko anyway but this is so totally next level.

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  29. frannieOct 22, 20139:12 pm

    -_- s’perfect.

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  30. BenjWOct 24, 20138:55 am

    Wow, I actually love these! And I don’t get impressed very easily. Good Find!

    And I strongly agree with your love of Fall

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  31. CharlieOct 24, 20136:03 pm

    I usually LOVE Marimekko pottery, and some of the pieces in this collection are great. However, the ones with the little hatch marks remind me of chest hair. Now that I’ve seen hair I can’t unsee it! :)

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    Anna @ D16 /

    Ewww, hahahaha

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